What is Interactive Content? September 2015

September 16, 2015

Nobody wants to be talked at. Transform your one-way dialogue with prospects by adding interactive content elements to infographics, whitepapers, and videos, and collect key insights to help qualify prospects and guide their content journey.

Key Takeaways:

  • Why interactive content drives higher engagement and offers new opportunities for lead generation
  • How to layer interactive content into your regular marketing campaigns
  • Why interactive content helps guide buyers through the content journey
  • Where to start with your first interactive experience
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